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Alamy How on earth did we come to this? We protect our children obsessively from every harm, we vet every carer, teacher or medic with whom they come into contact, we fret about their education, their development. Yet despite all this, one group, which in no way has their best interests at heart, has almost unfettered access.
We seem to take it for granted that advertisers and marketeers are allowed to groom even the youngest children. Before children have even developed a proper sense of their own identity, or learned to handle money, they are encouraged to associate status and self-worth with stuff, and to look to external things such as fame and wealth for validation.
The one surely precludes the other. Like so many aspects of parenthood we only grasp the full reality when we experience it first-hand, in my case when my son, now six, mastered the TV remote.
The adverts would come on.
Then there would be the tantrum when I said no; this from a boy who had never been prone to tantrums. Many psychologists, child development experts and educators point to research suggesting that this emerging cradle-to-grave consumerism is contributing to growing rates of low self-esteem, depression and other forms of mental illness.
Not all psychologists agree. I do have friends whose children are largely free from the pressures of advertising, but they live in a mobile home on a smallholding in a remote corner of Ireland. For the rest of us, ads are ubiquitous.
Should we ban all advertising aimed at young children, full stop?
Of course there will be plenty of objections to an outright ban on advertising to the unders. There will be those who argue that would be a breach of freedom of speech and infringes the rights of corporations to brainwash little children into demanding their tat.
Other countries, including Norway, Sweden, Greece as well as the Canadian province of Quebec, already have bans, particularly on TV ads. Then there are those who will claim it would drive some businesses under. Target me, not my six-year-old. Or businesses that rely on ad revenue will have to rely on other models, such as subscriptions.
Most parents hate what advertising does to their children. And though advertising is only part of an all-pervasive marketing culture we need to make a start somewhere.A reliable source of health articles, optimal wellness products, medical news, and free natural newsletter from natural health expert Dr.
Joseph Mercola. I don’t spend a lot of time on the blog swatting down idiotic ideas about chemicals. It’s a full time job, and (see next post) I already have a full time job.
It’s also frustrating work, because the supply of idiocy is apparently beyond limit, and just when you think you’ve seen the most. Children's television ads should not be banned because it's how children find new toys to play with.
However, to my mind it corrupts children mind and leads to strife with their parents, because most of time children don't need those toys, . Some people believe that government should ban those adverts aimed at children. I agree that such adverts should be controlled tightly, but it is not necessary to be banned completely.
I will discuss the details in this essay by analyzing the both sides of this issue. Disclaimer: This work has been submitted by a student. This is not an example of the work written by our professional academic writers. You can view samples of our professional work here..
Any opinions, findings, conclusions or recommendations expressed in this material are those of the authors and do not necessarily reflect the views of UK Essays. Advertising which presents products to children as "must-have" is also socially divisive, making children whose parents cannot afford them appear inferior, and creating feelings of frustration and inadequacy, as well as leading families into debt.